artificial present that takes no account of its e=ects on the seventh generation. The artificial humanism that insists that
human activities are supremely valuable while other creatures
and habitats have no intrinsic value. The world’s richest nations
and individuals have adopted a high-risk credit strategy, overborrowing from the Earth, taking the wealth of fossil fuels,
heedlessly racking up the toxic debts of CO2 in the sky, and
addressing the bill to future generations, to the nation of Tuvalu,
or to the Inuit. Chief Seattle’s axiom that we do not own the
world but borrow it from our children has always been true but
Staring at the screen of the flight simulator, you are in actuality screened o= from where you are. Being anywhere in the virtual world, you are nowhere in the real one. Facebook is here, of
course, being everywhere.
The small boy playing Spyro was stupefied and spaced-out,
his senses dulled by the anaesthetic of artifice. The human spirit
needs authenticity for its vitality and intelligence to flourish; we
know the world bodily and we are intelligent not only with our
minds but through our senses, and another word for stupidity
is non-sense.
IT IS A PERVERSION OF LANGUAGE TO CALL THE ARTIFICE OF FINANCE REAL AND
THE WHOLE WORLD OF POLAR BEARS, SONGLINES, ICE, AND RIVER UNREAL.
has an intense and sudden relevance now in these toxic debts;
we have borrowed from our children more than carbon: we have
borrowed sky, serenity, and life, and we are barely bothering to
apologize for defaulting so grossly on the loan.
The collapse of the financial markets, meanwhile, is index-linked to its own artifice, and having created synthetic “wealth”
for a few, it has demanded that ordinary people should pay in real
terms. While hundreds of billions of dollars were poured in to
rescue the financial market (that peculiar and greedy artifice of
credit, futures trading, short-selling, hedge funds, and gambling), the question remains why there is not a similar, immediate amount of money put toward the rescue of the climate, that
radiant, generous, and delicate reality.
I was in the Arctic in the autumn of 2002. The TV was on
loud every morning, the urgent clamor of CNN with its frightening straplines about the so-called war on terror, the invasion of
Afghanistan, and the tawdry a=air between Britain’s ex–prime
minister John Major and Edwina Currie. This was TV at its most
artificial, creating artificial distances so the viewer cannot see the
deaths and injuries of the bombing raids, but creating artificial
proximity so the viewer is intimate with the bed of strangers.
Adverts and celebrity culture were creating their artificial dreams
and artificial fears.
The Arctic has its chiaroscuro e=ects; the black feather on
snow, the red whale blood on a white frozen shore. Perhaps
because the Arctic is a place of such stark realities (death and the
raven, or the midnight sun), somehow artifice seems yet more
artificial by contrast: television’s simulacrum and the virtual
world, that über-artifice, seem to jar against the human senses
more here than anywhere.
Out on the land, in the Arctic, intelligent hunting uses all the
senses, not just the usual five, but a sense of duration in time, a
sense of direction in space, a sense of weather, a sense of being
watched. In the world of artifice, though, I am exiled from all my
own senses, alienated even from myself, existing as a screened-o= simulacrum of myself.
I can’t kiss you with an emoticon. I am alone, I am pale, I am
chilly, I am tired, listless under the lifeless glow of my computer,
keeping “in-touch” with you on Facebook. I cannot. For in what
e-twilight can my hand find yours?
As humans, we are endlessly, delightfully enchantable. Our
enchantability has led us to love the moon and ice, the spirits of
the land, prairies, dogs, and dragonflies. Our enchantability has
given us song, dream, fiction, fascination, enthrallment, and the
iridescent quality of art’s illusions.
But this enchantability is also our vulnerability—making us
prey to simulacrum, artifice, and con tricks. Gullible, we can be
snared by falsity. There are two kinds of fiction; fiction that is a
dream and fiction that is a lie. There are two kinds of enthralling
too; one, the enthralled rapture of a theater audience, the other,
being in thrall, being literally in slavery, to the giddy mesmerizing
world of marketing and advertising, spin, PR, and political deceit.
The age of oil, with its slick pretense of permanence, has tricked
us badly. Modernity, seeking artifice with such avidity, demanding
deception for entertainment, has fostered its own credulity, so the
lies of Bush and Blair about Iraq, and the helpful deceits of the
media, were eagerly swallowed not because they were such good
liars but because our society is fascinated by the fake.
“Beauty is truth, truth beauty,” wrote Keats in a line of crystallized genius suggesting to me how authenticity is always beauti-